WSQ Develop an E-Commerce Webstore
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Develop an E-Commerce Webstore

For Develop an E-Commerce Webstore

Course Duration: 2 Days, 16 Hours, including 3hrs 30mins of assessment
Mode of Assessment: Written and Practical
Attendance Requirements: 75% 
Course Completion Requirements: Meeting Attendance Requirement and graded as COMPETENT for both Written & Practical Assessment


This course covers how to determine and review purposes, expectations and functionalities of websites, as well as to analyse the user-interface design requirements and set up one’s e-commerce webstore. 


Learning Outcome:

By the end of the course, the learner is able to:

  • Determine the type of e-commerce store, to set-up in order to capture the best potential type of customers

  • Provide guidelines and requirements for website design for an exceptional user experience, in alignment to organisation branding strategy

  • Identify the legal implications of using digital media assets from sourcing, curating, and creating content from third-party

  • Create a website design flowchart to plan the overall user interface and experience of a dynamic website

  • Communicate design plan and requirements to stakeholders

  • Allocate digital space for branding, multimedia content assets and any promotional activities for both front-end and back-end

  • Evaluate website using the 3 main assessment methods of accessibility, usability, and inclusion

  • Establish implementation plan of both technical processes and functionalities of a website in alignment with the organisation marketing, brand, and ecommerce campaigns

  • Establish metrics evaluation using platform and third-party programs such as heatmap and website analytics

  • Establish automated processes to maintain the publishing content on the website

Topics Covered:

  • Elements of User Experience on website

  • Website Design Guidelines and Requirements with Branding Strategic alignment

  • Copyrights of Content and Multimedia Use

  • Correct Way to Source Free Media

  • Best Ways for Content Creation

  • Technical Processes and Functionalities of a Website

  • Building A Website Design Flowchart

  • Ecommerce Platform 

  • Website Development Process

  • Project Management Tool

  • Digital Allocation for Website Content Management

  • Evaluation of Website

  • Store Settings

  • Functions and Features of Webstore Platform

  • Platform Marketing Strategy and Features

  • Platform Implementation Plan

  • Set up website metrics for evaluation

  • Evaluate Website Digital Experience

  • Maintenance of website publishing content


Two e-certificates will be awarded to trainees who have demonstrated competency in the WSQ assessment and achieved at least 75% attendance.

  • WSQ Statement of Attainment (SOA)

  • Certification of Achievement by Wong Fong Academy Pte Ltd

Entry Requirements:

  • Minimum GCE “N” level with at least 3 GCE “N” Level Passes

  • Able to speak, listen, write, and read English at a minimum proficiency level of the Employability Skills Workforce Skills Qualification Workplace Literacy Level (WPL) 5

  • Recommended all learners to have at least 1 or more years of sales and marketing experience

Payment Modes:
at any of our 3 branches
Cheque made payable to Wong Fong Academy Pte Ltd
PayNow to UEN 201110331W
Bank Transfer/GIRO details as below:

  • BANK NAME : United Overseas Bank Limited
  • ACCOUNT NUMBER : 450-302-829-2
  • ACCOUNT HOLDER : Wong Fong Academy Pte Ltd
  • BANK CODE : 7375
  • BRANCH CODE : 001

Please remember to indicate booking number at the remarks column when payment is done by Paynow, Bank Transfer and/or GIRO.

All payment can be made on the day of course commencement at the reception counter. Cheque payment can be mailed to 79 Joo Koon Circle Singapore (629107) at least 3 working days prior to course commencement. Please remember to indicate the booking number at the back of the cheque. We do not accept foreign cheques and money orders.


This course is applicable for SkillsFuture Funding up to 70%* 

Please go to or call Wong Fong Academy at 68633686 for more information.

*From 1 Jan 2022, SkillsFuture course funding will be revised to a baseline of 50% subsidy, with an additional 20% subsidy (up to 70% subsidy) for SMEs and Mid-career individuals (Singapore citizens above 40 years old) . Do note that the funding amount advised is not final and is subject to changes.

If you are a Singaporean aged 25 and above, you can choose to use your SkillsFuture Credit to offset the payment for this course. Visit the SkillsFuture Credit website to choose from the wide range of approved skills-related courses available on the SkillsFuture Credit course directory.

Statement Of Attainment (SOA) from SSG will only be issued for ENGLISH classes